Cutting of costs related to credit and charge card acceptance.
Cost reduction through process re-engineering for back office tasks related to payment systems.
Development of new products to enhance customer loyalty and further reduce payment system costs, providing stronger strategic positioning. Including solutions that will work in all environments, especially E-commerce.
Integration of new products and new technology into existing company processes to provide cost effective and competitive relationship marketing and portfolio management solutions.
CreditCard Optimisation exists to support client companies with specialist marketing and technical support.
We specialize in identifying profit-generating opportunities routinely overlooked by general management consultancies. Our expertise encompasses:
Analysis and exposure of the hidden costs in credit card acceptance, including detailed summaries and reports. Proven to give a proactive dimension to our client’s negotiating position with the credit card companies..
New Product Development for major international corporations exploiting the latest database marketing techniques.
Development of smart card technology to create and maximise niche-marketing differentiation in today’s international markets.